Does Google track your incognito searches?

Incognito mode is a popular feature on Google Chrome that allows users to browse the web without leaving a trace. It is often used to keep browsing history private and to avoid being tracked. However, many people assume that using Incognito mode makes them invisible to Google and other search engines. Unfortunately, this is not the case.

Google makes it clear that just because you are browsing on Incognito mode that does not mean you are not being tracked. Google states that Incognito mode only prevents your browsing history from being stored on your computer. Your activity may still be visible to websites you visit, your employer or school, and your internet service provider.

Google collects data from your searches, even when you are in Incognito mode. This includes your IP address, search terms, and the websites you visit. Google also stores information about your device, such as your operating system, browser type, and language. All of this data is used to personalize your search results and show you relevant ads.

Google also tracks your activity across different websites and services. This includes tracking the ads you click on, the videos you watch, and the products you purchase. This data is used to build a profile of you and your interests. This information is then used to serve you targeted ads and content.

So, while Incognito mode does provide some privacy, it does not make you invisible to Google. Your activity is still being tracked and stored, even if it is not visible to you. If you want to browse the web without being tracked, you should use a virtual private network (VPN). A VPN will encrypt your data and hide your IP address, making it much harder for Google to track your activity.

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